Céline Naef, Adrian Büchler CEO Auto Kunz AG, Kevin Baumann Product Manager JAC

The up-and-coming Swiss tennis talent Céline Naef has found a new ideal mobility partner in the equally up-and-coming Chinese electric brand JAC.

The 18-year-old Céline Naef is the "rising star" in Swiss women's tennis and probably one of the most highly rated talents in the country since Martina Hingis and Belinda Bencic. Her rapid rise in the rankings is impressive. Within twelve months, Céline has worked her way up from 788th to 121st in the world rankings. 2023 has been a year of firsts and successes so far: her first Challenger match, first match on the WTA Tour with a victory over seven-time Grand Slam winner Venus Williams, Grand Slam main draw debut, Hopman Cup final, two appearances as a team chick at the Billie Jean King Cup Finals (World Team Championships) and four ITF titles.

The innovative electrical brand JAC has found an ideal brand ambassador in Céline Naef. Step by step, Céline wants to get to the top. JAC has similar plans for the Swiss electromobility market. Céline was allowed to take over a fully equipped JAC e-JS4 in the last few weeks. For the time being, she is still being chauffeured to training sessions by her mother and trainer Sandra. "I think it would be cool to drive myself. That's why I'm motivated to pass my driving test as quickly as possible," says the young driver from Schwyz with a smile on her face.

"Tennis is a global sport. As a professional player, I therefore travel a lot. Flights are unavoidable. It is therefore very important to me to be as environmentally friendly as possible in other areas. The JAC e-JS4 enables me to make a small but valuable contribution to this," says Céline happily.

Adrian Büchler, CEO of JAC Switzerland, says: "Our team is extremely pleased that we have been able to win Céline as a brand ambassador for JAC. We are thrilled by her successes and her athletic development. It fills us with pride that we can ensure the mobility of this young sporting talent with the JAC e-JS4."

Text: Pia Hurni, JAC Switzerland